Wednesday 21 May 2014

Brief 13 : Photography year book boards

Brief 10 : Being : Final Boards

Monday 19 May 2014

Brief 10 : Being : Final Video



Brief 10 : Being : App in context

App in context

I managed to capture some great shots whilst I was not videoing the app in context. These will be real portfolio pieces as the coffee and the app together looks brilliant. It is great not to use mock up's in your work every once in a while. The real thing adds something quite special.







 



















Brief 10 : Being : Brand guidelines































Brief 10 : Being : Business Cards
































Brief 10 : Being : Launch Event Postcards




































Brief 10 : Being : Clothing









































Brief 10 : Being : Cafe

























Saturday 17 May 2014

Brief 10 : Being : Photography plan

Before shooting the images in the photography studio we planned out exactly what we needed to photography as well as the composition of these shots, this streamlined the photographing process and ensured we got all the shots we needed.

The reasoning behind this was that we booked out the photography studio and shot our final products however due to technical problems we had trouble with the images as they came out very dark, and their was corrupt files. This was a big blow as we are very limited to time. Below are some examples of the images that were not quite up to scratch. We are both very particular about photographs are we are building our final portfolio and we need images to be to a high standard.























Photography plan

To save time we have planned out the shots / compositions we want.























Friday 16 May 2014

Brief 18 : Street food poster

Thursday 15 May 2014

Brief 10 : Being : Editing the video

In the end we chose to film at Mrs Atha's. It was a great location as the general vibe and aesthetic of the place was bang on with our concept and branding.

However filming was a challenge as we have to get the lighting correct for the video to be at the standard we aimed it to be. We had to again shoot twice as weren't give cables for the lighting from the photography department. I admit I should have checked but it was again a big blow as we were against the clock. 

However the following morning we were able to shoot again and the set up of the lights went well. We chose Luke and Suzanne to be in our video as they fitted to our target audience and the pair of them were great hand models.

It was my job to film the app Tom designed and animated. I had a list of shots that I needed to achieve which was a fin task, as it meant I got to play around with angle shot and the use of depth of field. I wanted the video to be quite slick therefore I filmed every scene in multiple angles in order to cut to small details.