Thursday 3 April 2014

Brief 1 : Yoke : Opening Night

What a success!

The opening night of the exhibition took place on Thursday 27th March. We ran the opening night from 6pm - 9pm.

After spending a lot of time online blogging about the exhibition and drumming up the social media side of the event, we were pretty happy that event was out into the world and that a fair few people knew about it. Having an article on Leeds List and Creative Review also helped this and got the event known more as something within the design industry.

We had support from fellow students on the course and uni across all three years, so we knew at least they would come down and have a look. But on the night we were overwhelmed by the response, we reckon all together there was between 120 - 150 people that turned up throughout the opening of the exhibition.

For us this was amazing, we never thought that it would get such a response that it did, but everyone seemed really impressed with the exhibition and the amount of work we had produced for it. We both discussed and agreed that people initially didn't take us seriously, when we had been planning it out within uni and thought that it was just gonna be some screen-prints up on a wall, but when they all walked in and saw it all together put together, they were taken back and really impressed. The lights we installed were a great success and helped light up the room much more, when it was dark outside it made the room come a light and show off the artwork. The frames with the hanging work got a lot of attention, people were intrigued by the hanging system and how it worked to get the artwork up there, but mainly because it was a different and interesting way to showcase the work, this part of the exhibition made it much better and a highlight of the whole thing.

The whole idea and concept of the exhibition was to create a space in which like - minded creative people could come together and discuss subjects / things within a space which spurs dialogue between them. I think we achieved this tremendously, everyone was looking out for their own artwork within each printed print, when they found their work they would ask us or the people around if they knew who they were paired with. The concept worked perfectly and brought together a big group of people for one night to showcase what you can do as a collaboration and collective.

Throughout the opening night we had a photographer to take images of the full night, there was also someone videoing the night too. This was to take the pressure off us, so we could be the hosts, but also to enjoy the night after all the work we had put into it.

Luke Beever kindly photographed the evening for us, check out the photos below





























0 comments:

Post a Comment