As part of the promotion for the exhibition, we put together some video diaries, these initially were predominately for us to evidence the time spent in the print room and to document the process of printing the artwork. But as we created them, we thought they would be a good tool for promotion and show the audience what we have been up to / how things were coming along for the exhibition opening night. As we were printing for two weeks, we did 2 videos, one at the end of each week. The videos documented the time that week spent in the print rooms and the showed the prints we had been doing along with other things to advertise the exhibition.
Week one:
www.vimeo.com/89241898
Week two:
www.vimeo.com/89784740
TV & Film Students
These were the two which we had put together ourselves for promotion, but as it came closer to the opening night, we were approached by two TV & Film students from Leeds Trinity. They asked us if they could make a feature film / interview on the opening night as part of their work for uni. As the exhibition is all about bringing creatives together, we were more than happy to let them do this and it was also something good for us to have afterwards too.
One the opening night, they came down with all their equipment, we didn't realise it was going to be so professional, they interviewed both me and Nathan within the space and we were wired up with microphones and everything. Again it was great to have these involved in the opening night, it made it look more professional and we knew the final outcome of it would be good. It also brought more attention to the space whilst it was being conducted.
Nathan & myself being interviewed
We were also approached by a girl from a new magazine / online blog which is soon to be launched in Leeds, she wanted to conduct an interview with us which would be part of the new launch. This was just your standard interview, but again it was great to talk about the whole process of the project and the final exhibition that there on the night. Putting things out there just shows what uni students can achieve and hopefully it will inspire future students on the course to so something like this.
(article yet to be released)
Creative Review
The final bit of promotion and really the main thing that were hoping for throughout the whole time of doing the exhibition was that it would get blogged on an industry recognised blog. We really hoped this would happen, as we thought the project was worth it and was to the standard to be shown online within something like that. On the day we were setting up the exhibition, we were contacted by Creative Review, they wanted to write a piece about the exhibition and put it up on the blog that day! We were really happy with this and got straight onto providing images and information about the exhibition. An hour later and it was live on the blog, the best thing about it was that the article read really well and they had quoted us throughout it. We mentioned the college, leeds print festival and other local printers, to show that it is much more than just a student project. We were later contacted by them again, asking for us to provide them with photos of the opening night and they would feature the exhibition in the next iPad edition. Again we really couldn't believe it, it made us feel like we had created something which was of a really high standard - its hard to evaluate it because we were so close to the project and involved in it, to us it didn't seem that extraordinary because we knew what we had to produce for it and how we were going to do it, but getting things like this happen, just proves that the standard of the event and work must have been high and people were really impressed with what we had produced - the recognition for the exhibition was great.
____________________________________
You can read the article below
http://www.creativereview.co.uk/cr-blog/2014/march/a-conversation-piece
A conversational piece
Antonia Wilson, 27 March 2014
Creative duo Yoke bring a week-long, non-profit screen-print exhibition to the Corn Exchange in Leeds from tonight, with an aim to create an exhibition space that spurs a dialogue between creatives through a blind collaboration...
Yoke, made up of designers Eve Warren and Nathan Bolton, asked a variety of creatives and studios to submit work that would be used in a collaborative way, to be showcased in a final exhibition called Dialogue. Each designer consented to this, with the understanding they would not be able to choose their creative partners. "The contributors had to be open to their submissions being manipulated through the use of print and the matchmaking process that paired two submissions together, in order to make a series of screen-printed artworks," says Warren.
Although they had originally planned to keep it local, they decided to through the net wider and ended up with over 150 submissions from creatives and studios around the world. "We're excited to collaborate with studios and agencies ranging from locals The Beautiful Meme, to Two Points studio from Barcelona who will be speaking in Manchester over the next couple of days," Warren says. (Two Points talk as part of graphics event BCNMCR, see more in the April issue of CR and on the CR blog here).
As soon-to-be graphic design graduates from Leeds College of Art, the duo decided to do something ambitious to help foster future opportunities, but the initial idea developed from their mutual love for print.
"When it comes down to being emerging print artists, we are thankful for being on a course that takes print seriously, as there is the argument that print is dead. Print is not dead. For example, we have seen Leeds Print Festival grow every year as well as see local passionate printers like The Print Project produce so many new and innovative ways to interact with print. There is something so nice about getting your hands dirty in comparison to sitting staring at a computer screen all day," says Warren. "The North is an exciting place to be right now, especially Leeds as in the past 18 months so many things have started to pop up and we wanted to be a part of that."
Yoke, made up of designers Eve Warren and Nathan Bolton, asked a variety of creatives and studios to submit work that would be used in a collaborative way, to be showcased in a final exhibition called Dialogue. Each designer consented to this, with the understanding they would not be able to choose their creative partners. "The contributors had to be open to their submissions being manipulated through the use of print and the matchmaking process that paired two submissions together, in order to make a series of screen-printed artworks," says Warren.
Although they had originally planned to keep it local, they decided to through the net wider and ended up with over 150 submissions from creatives and studios around the world. "We're excited to collaborate with studios and agencies ranging from locals The Beautiful Meme, to Two Points studio from Barcelona who will be speaking in Manchester over the next couple of days," Warren says. (Two Points talk as part of graphics event BCNMCR, see more in the April issue of CR and on the CR blog here).
As soon-to-be graphic design graduates from Leeds College of Art, the duo decided to do something ambitious to help foster future opportunities, but the initial idea developed from their mutual love for print.
"When it comes down to being emerging print artists, we are thankful for being on a course that takes print seriously, as there is the argument that print is dead. Print is not dead. For example, we have seen Leeds Print Festival grow every year as well as see local passionate printers like The Print Project produce so many new and innovative ways to interact with print. There is something so nice about getting your hands dirty in comparison to sitting staring at a computer screen all day," says Warren. "The North is an exciting place to be right now, especially Leeds as in the past 18 months so many things have started to pop up and we wanted to be a part of that."
0 comments:
Post a Comment